Fashion is a trend-led business, and every season new trends come to the fore that we all get inspired by. In entering 2024, the fashion landscape provides a harmonious mix of nostalgia and sustainability with audacity to experiment boldly. From fashion trends that are effortlessly defining the style narrative of 2019, to all kinds of sizzling accessories & sultry silhouettes. Read on and uncover your favourite latest fashion trend this season.
Y2K Nostalgia
The early 2000s are back in a big way, and the runways (and streets) have been flooded with Y2K fashion like never before. Low-rise jeans, mini skirts, bedazzled accessories and oversized sunglasses flash before the eye. It seems like brands are also beginning to channel the nostalgia surrounding all things playful and eclectic nature of late 90’s, early 2000’s vibe into current fashion.
Focus on: Sustainable Fashion
The fashion industry has recently embraced sustainability, with more and more brands incorporating eco-conscious practices. With sustainable resources and environmentally friendly manufacturing no longer trendy but rather a permanent element in the fashion space, for real this time. Here we live in a world of consumers who want to buy into fashion with people and the planet considered.
Gender-Fluid Fashion
In a world where gender limitations are being shattered, fashion does not stay behind. Designers are dropping the labels of treating high-style clothing and street style as separate entities, opting to deliver collections featuring clothes for everyone. Notions of fluid silhouettes, unisex cuts and wide range in shapes & sizes are overhauling the scene to bring inclusivity.
Maximalism in Accessories
Accessories: Accessories are becoming the main attraction — think maximalism. Attention is being directed toward chunky gold chains, oversized earrings and statement sunglasses. It’s give us more, as loud accessories are sellers in turning even the most minimalist of outfits into statement-making looks.
Tech-Infused Fashion
The worlds of fashion and technology are colliding, much to the delight (and some would argue ever-increasing despair) of wearers everywhere. However, the incorporation of innovation in clothes from smart fabrics that adjust to temperature changes or air pollution levels to achieving this integration into tech-enabled clothing means fashion is moving ahead. Wearable techs like smartwatches and interactive garments is changing the way fashion meets function.
Soft Tones and Pastels
Pastel huesThat soft soothing pastels are being sought after in 2024. There is no other better way of flaunting your femininity and it includes a variety of soft hues from lavender to blush pink, mint green all the away up to powder blue in formal as well as casual wear. The monochromatic pastel outfits and synthesis of colors that you have less than three times throughout are what immediately signal your familiarity with a more under-the-radar, stylish aesthetic.
Athleisure Evolution
Fabric technology is taken seriously as athleisure becomes an irrefutable, that-was-a-good-idea fashion staple. The gutter between activewear and everyday fashion continues to get wider; it all started with elevated loungewear but sport-inspired pieces are the latest frontier in dressing up. It is a new age of casual elegance, defined by technical fabrics with precision cuts that take center stage to create the ultimate athleisure wear.
Fashion in 2024 is a fast moving, varied space where creativity thrives and sustainability (to an extent) prevails. This year has us enamored with trends of the past: Y2k fashion, sustainable clothing and over-the-top accessories. While we try to adapt with the changing world of fashion, one thing is clear: There are no limits when it comes to expressing style and today’s trends can become tomorrow´s “step stones” in every single future story from a bolder curation.
